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    September 19, 2019

    Recently, one of our clients hosted a talk on town revitalization by one of our favorite folk musicians – Dar Williams. Yep, you read that right – a talk on revitalization by a musician. And it reminded us of all the great information in her book, What I Found in a Tho...

    May 16, 2019

    The latest “Infrastructure Report Card” issued by the American Society of Engineers, wasn’t impressed with the Keystone State. We got a “D+” for the condition of our roads and a “D” for the condition of our transit.  We all know from high school that this doesn’t bode...

    April 17, 2019

    This is the third installment of a three-part blog; click here for part 1, click here for part 2. This final installment will assist you in completing your product development and integrating it into your community or downtown experience.

    Part 3 – Part 1 & 2 accomplishe...

    April 3, 2019

    This is the second installment of a three-part blog; if you missed part 1, click here. This blog will provide the next couple of steps for your product development initiative.

    Part II

    Okay, you and other stakeholders have met and agreed that your corner of the world will...

    March 15, 2019

    This first part of a three-part blog will guide you through the basics of tourism product development working with existing resources to attract more visitors to your destination.

    Part I- What are you talking about?

    So, maybe you’re a modest destination marketing organiz...

    February 26, 2019

    In our last blog (which you can read here), we discussed what public engagement, involvement and participation is, why it is so important, and most importantly, why it’s so crucial to do it right. In part two of of this series of blogs, we will discuss some of the many...

    February 11, 2019

    We work with a diverse set of clients in often-public settings and regularly need to have public engagement, involvement and participation. In this first of two blogs, we will talk about what public engagement is, why it is so important, and why it is important to do r...

    January 24, 2019

    Eastwick’s world is comprised of many types of industry; two, in particular, are tourism marketing and revitalization planning, both are being hit hard by the ongoing federal government shutdown.

    Within tourism, the shutdown has meant closed parks and park tours, and in...

    December 11, 2018

    Recently, a nonprofit client asked us to help them measure its accomplishments by creating a series of metrics. Metrics may seem daunting but are essential because metrics measure the success of achieving your organization’s mission. As leadership and staff work to rea...

    November 19, 2018

    Bundle up and head to your local downtown! Saturday, November 24th is “Shop Small Business Saturday” and shopping local is vital to the health of your community.

    Shopping locally is important! Why? Because an average of two-thirds of every dollar ($0.67) spent at s...

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    Our Recent Posts

    What can a folkie teach us about town revitalization? Plenty!

    September 19, 2019

    Pennsylvania’s Infrastructure Report Card is Pretty Bad – Looks Like Summer School!

    May 16, 2019

    Building Tourism Product Development 101 Part 3 - Connect the Dots, Polish it Until it Shines and Launch That Baby!

    April 17, 2019

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    Creative Solutions For Growth and Sustainability